Public Relations Professionals: The Stats

Three more years ahead of me completing a dual degree in Journalism and Communication (Public Relations)  it got me to thinking. What are the actual statistics for job success in public relations? I examined some statistical data outlined by the Australian Government's new initiative in job outlook and found some information on earnings, gender, hours worked and age of employees. Check it out below!

From this data it can be seen that public relations professionals in the field earn slightly more a week than that of other occupations meeting approximately $1265 a week before tax. Not too bad I'd say. This does not include PR professionals in higher status roles.

Picture: Australian Government

The difference in currently employed PR professionals between men and women is staggering. Females make up almost twice the amount of people working in public relations than men. This is not surprising however still staggering considering that most management roles are taken over by men. Is the tide changing in terms of management in PR?

Another notable statistic from this study showed that employers believed that the most important skill of any public relations officer at 82% was their ability to talk to others and convey information closely followed by giving full attention to what other people are saying, taking time to understand the points being made and asking questions at 80%.

Read further on the Australian Government site that is really easy to use and navigate to find out more statistics on public relations here.